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Local Company’s Products Featured on TODAY Show’s Tailgating Gadgets Segment with Kathie Lee & Hoda

BeraTek’s Hold & Go Slow Cooker and Magnetic Crock Skins featured on segment “10 gadgets to kick your tailgating party into the end zone” with Kathie Lee & Hoda.

CEDAR RAPIDS, IA– Kathie Lee and Hoda featured “Tailgating Tech,” including the ultra-portable single handle Hold & Go Slow Cooker and Magnetic Crock Skins, made by local company BeraTek Industries, during the fourth hour of the TODAY Show on Sept. 14. Steve Greenberg, author of Gadget Nation, provided the TODAY Show hosts with an on-air demo of the slow cooker and Crock Skins, including showing an Iowa Hawkeye Crock Skin.

The products shown during the segment are, according to Hoda, “Ingenious tailgating tech.” The Hold & Go is an ultra portable slow cooker with an innovative single handle allowing it to be carried with one hand while on the go. The single handle locks and seals the lid in place making the Hold & Go spill-free. The handle doubles as a convenient place to prop the lid while serving, and also keeps condensation from dripping all over the counter. Magnetic Crock Skins add a personal touch to the slow cooker. Crock Skins, also made in Cedar Rapids by BeraTek, are available in team colors or as a Whiteboard (Dry Erase).

“Every tailgate needs good food, especially crowd-pleasers like wings or meatballs which are so easy to make in slow cooker. With its ultra-portable single handle, the Hold & Go Slow Cooker is the perfect solution for transporting food to a tailgate,” says Gerald Beranek, Founder of BeraTek and inventor of the Hold & Go. “But it’s really the spill-proof locking lid and the lid holder that everyone is talking about. You don’t have to worry about spilling in your car while transporting. And you no longer have to look for a place to put the lid or clean up the mess from the dripping lid, the lid fits nicely into the holder on the handle.”

The 5-quart Hold & Go Slow Cooker retails for $59.99 and the Magnetic Crock Skins, including
the Iowa Hawkeye Crock Skin, retail for $14.99. Products can be ordered online at
http://storagetheory.com and Amazon.

About BeraTek Industries

BeraTek Industries is a product design and manufacturing company that has mastered the art of
developing simple, innovative solutions for life’s little challenges. From space-saving storage and
shelving to a super-portable slow cooker and a safe, simple baby monitor mount, BeraTek
Industries has a groundbreaking product for every need. To purchase BeraTek products or learn
more about their services visit: www.beratekindustries.com.

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